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عمومی::
سیستم کارت امتیازی متوازن
The Balanced Scorecard System, as we shall call it, has evolved continually since its introduction through a seminal Harvard Business Review article in 1,992.
Norton has been describing a model for Age 2 Balanced Scorecard Systems (see Panel 1).
Kaplan and Norton's last in their seminal canon of five books that traced the evolution of the Balanced Scorecard System was published back in 2,008 [2].
The central "story" of the book is how the principles of the Balanced Scorecard System are evolving for these early stages of the digital age.
Stage 2, How to Build an Agile and Adaptive Balanced Scorecard System Chapters 4 and 5 take us into the creating of the Balanced Scorecard System, which comprises a Strategy Map and scorecard of Key Performance Indicators (KPIs), targets and initiatives.
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